{"title":"Novabuild","description":"","products":[{"product_id":"ultra-stick-base","title":"Ultra Stick Base Regular","description":"\u003cp data-start=\"0\" data-end=\"65\"\u003e\u003cem data-start=\"25\" data-end=\"63\"\u003eAdvanced adhesion. Reliable results.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"67\" data-end=\"371\"\u003eMeet \u003cstrong data-start=\"72\" data-end=\"92\"\u003eUltra Stick Base\u003c\/strong\u003e - NAILCRAFT’s ultimate rubber basecoat, formulated for maximum adhesion and effortless flexibility. Designed for professionals who demand both strength and performance, this base grips the natural nail securely, minimising lifting, cracking, and peeling for long-lasting wear.\u003c\/p\u003e\n\u003cp data-start=\"373\" data-end=\"775\"\u003eAvailable in both \u003cstrong data-start=\"391\" data-end=\"402\"\u003eRegular\u003c\/strong\u003e and \u003cstrong data-start=\"407\" data-end=\"420\"\u003eHEMA-Free\u003c\/strong\u003e versions, Ultra Stick Base caters to every client’s needs while maintaining flawless retention. Its \u003cstrong data-start=\"521\" data-end=\"559\"\u003eself-levelling, rubberised texture\u003c\/strong\u003e makes application smooth and precise, providing the perfect foundation for any service - whether used under \u003cstrong data-start=\"668\" data-end=\"686\"\u003ePro Gel Colour\u003c\/strong\u003e for gel polish manicures or beneath \u003cstrong data-start=\"723\" data-end=\"736\"\u003eNovabuild\u003c\/strong\u003e for enhanced strength and structure.\u003c\/p\u003e\n\u003cp data-start=\"777\" data-end=\"1053\"\u003eIdeal for weak, brittle, or problem-prone nails, Ultra Stick Base offers superior flexibility without compromising durability. It moves naturally with the nail to prevent chipping and separation, ensuring a secure, long-lasting bond that both you and your clients can trust.\u003c\/p\u003e\n\u003cp data-start=\"1055\" data-end=\"1077\"\u003e \u003cstrong data-start=\"1058\" data-end=\"1075\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1078\" data-end=\"1351\"\u003e\n\u003cli data-start=\"1078\" data-end=\"1122\"\u003e\n\u003cp data-start=\"1080\" data-end=\"1122\"\u003ePowerful adhesion for advanced retention\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1123\" data-end=\"1186\"\u003e\n\u003cp data-start=\"1125\" data-end=\"1186\"\u003eFlexible, rubberised formula prevents chipping and cracking\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1187\" data-end=\"1234\"\u003e\n\u003cp data-start=\"1189\" data-end=\"1234\"\u003eAvailable in Regular and HEMA-Free formulas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1235\" data-end=\"1271\"\u003e\n\u003cp data-start=\"1237\" data-end=\"1271\"\u003eSelf-levelling and easy to apply\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1272\" data-end=\"1351\"\u003e\n\u003cp data-start=\"1274\" data-end=\"1351\"\u003eIdeal for natural nail strengthening or as a base for builders and overlays\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1353\" data-end=\"1402\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e \u003cem data-start=\"1355\" data-end=\"1400\"\u003eCreate the perfect foundation - every time.\u003c\/em\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":52603912192329,"sku":null,"price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/FullSizeRender_6cd19217-f667-4bc3-b9de-4c477d59fae2.jpg?v=1778665266"},{"product_id":"aeris-novabuild","title":"Skye - Novabuild Bottle","description":"\u003cp\u003e\u003cb\u003eSkye (imposter Aeris)\u003c\/b\u003e– A pastel pink veil with hints of petal and quartz,  conjuring the softness of dawn and the allure of a love spell. Subtle, silky, and brimming with witchy charm.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":52978293899593,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-aeris-bg.jpg?v=1758629840"},{"product_id":"ariel-novabuild","title":"Odin - Novabuild Bottle","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003cb\u003eOdin (imposter Ariel)\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":52978300059977,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-ariel-bg.jpg?v=1758403600"},{"product_id":"fae-novabuild","title":"Tarot - Novabuild Bottle","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003cstrong data-end=\"153\" data-start=\"146\"\u003eTarot (imposter Fae)\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":52978366742857,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-fae-bg.jpg?v=1758403950"},{"product_id":"myth-novabuild","title":"Myth - Novabuild Bottle","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003cstrong data-start=\"177\" data-end=\"185\"\u003eMyth \u003c\/strong\u003e\u003cspan\u003e – A soft pink with a gentle warmth, like dawn light filtered through silk. This dreamy shade drapes the nails in a delicate blush veil-fresh, luminous, and endlessly romantic. Build it sheer for a whisper of colour, or layer for a glowing, spellbound finish.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":52978372510025,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-myth-bg.jpg?v=1758403986"},{"product_id":"wisp-novabuild","title":"Exile - Novabuild Bottle","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\" mce-data-marked=\"1\"\u003e\u003cstrong data-end=\"185\" data-start=\"177\"\u003eExile (imposter wisp) \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":52978402722121,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Wisp-bg.jpg?v=1758404195"},{"product_id":"ultra-shine-top","title":"Ultra Shine Top","description":"\u003cp data-end=\"450\" data-start=\"84\"\u003eMeet your new must-have topcoat - \u003cstrong data-end=\"137\" data-start=\"118\"\u003eUltra Shine Top\u003c\/strong\u003e. A high-gloss, \u003cem data-end=\"175\" data-start=\"166\"\u003eno-wipe\u003c\/em\u003e formula that seals your work with a \u003cem data-end=\"231\" data-start=\"212\"\u003eglass-like finish\u003c\/em\u003e so luminous it’s practically spellbound. Designed for professionals who demand brilliance and durability, this topcoat resists \u003cstrong data-end=\"397\" data-start=\"359\"\u003escratching, dulling, and yellowing\u003c\/strong\u003e, keeping nails looking freshly done day after day.\u003c\/p\u003e\n\u003cp data-end=\"719\" data-start=\"452\"\u003eWhether it’s over colour, art, or builder gel, Ultra Shine Top glides on effortlessly, cures flawlessly, and reveals a mirror-like shine that \u003cem data-end=\"601\" data-start=\"594\"\u003elasts\u003c\/em\u003e. Perfect for techs who crave that smooth, hard-wearing finish that catches the light - and every eye in the room. \u003c\/p\u003e\n\u003cp data-end=\"908\" data-start=\"721\"\u003e\u003cstrong data-end=\"747\" data-start=\"724\"\u003eWhy you’ll love it:\u003c\/strong\u003e\u003cbr data-end=\"750\" data-start=\"747\"\u003e• Intense, long-lasting shine\u003cbr data-end=\"782\" data-start=\"779\"\u003e• Scratch-resistant, no-wipe formula\u003cbr data-is-only-node=\"\" data-end=\"821\" data-start=\"818\"\u003e• Quick and easy to apply\u003cbr data-end=\"849\" data-start=\"846\"\u003e• Non yellowing\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1075\" data-start=\"910\"\u003e \u003cstrong data-end=\"949\" data-start=\"913\"\u003eLock in the magic. Let it shine.\u003c\/strong\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":53096133034313,"sku":null,"price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/IMG_8716-Edit-2.jpg?v=1774352540"},{"product_id":"ultra-stick-base-hema-free","title":"Ultra Stick Base HEMA FREE","description":"\u003cp data-start=\"0\" data-end=\"65\"\u003e\u003cem data-start=\"25\" data-end=\"63\"\u003eAdvanced adhesion. Reliable results.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"67\" data-end=\"371\"\u003eMeet \u003cstrong data-start=\"72\" data-end=\"92\"\u003eUltra Stick Base\u003c\/strong\u003e - NAILCRAFT’s ultimate rubber basecoat, formulated for maximum adhesion and effortless flexibility. Designed for professionals who demand both strength and performance, this base grips the natural nail securely, minimising lifting, cracking, and peeling for long-lasting wear.\u003c\/p\u003e\n\u003cp data-start=\"373\" data-end=\"775\"\u003eAvailable in both \u003cstrong data-start=\"391\" data-end=\"402\"\u003eRegular\u003c\/strong\u003e and \u003cstrong data-start=\"407\" data-end=\"420\"\u003eHEMA-Free\u003c\/strong\u003e versions, Ultra Stick Base caters to every client’s needs while maintaining flawless retention. Its \u003cstrong data-start=\"521\" data-end=\"559\"\u003eself-levelling, rubberised texture\u003c\/strong\u003e makes application smooth and precise, providing the perfect foundation for any service - whether used under \u003cstrong data-start=\"668\" data-end=\"686\"\u003ePro Gel Colour\u003c\/strong\u003e for gel polish manicures or beneath \u003cstrong data-start=\"723\" data-end=\"736\"\u003eNovabuild\u003c\/strong\u003e for enhanced strength and structure.\u003c\/p\u003e\n\u003cp data-start=\"777\" data-end=\"1053\"\u003eIdeal for weak, brittle, or problem-prone nails, Ultra Stick Base offers superior flexibility without compromising durability. It moves naturally with the nail to prevent chipping and separation, ensuring a secure, long-lasting bond that both you and your clients can trust.\u003c\/p\u003e\n\u003cp data-start=\"1055\" data-end=\"1077\"\u003e \u003cstrong data-start=\"1058\" data-end=\"1075\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1078\" data-end=\"1351\"\u003e\n\u003cli data-start=\"1078\" data-end=\"1122\"\u003e\n\u003cp data-start=\"1080\" data-end=\"1122\"\u003ePowerful adhesion for advanced retention\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1123\" data-end=\"1186\"\u003e\n\u003cp data-start=\"1125\" data-end=\"1186\"\u003eFlexible, rubberised formula prevents chipping and cracking\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1187\" data-end=\"1234\"\u003e\n\u003cp data-start=\"1189\" data-end=\"1234\"\u003eAvailable in Regular and HEMA-Free formulas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1235\" data-end=\"1271\"\u003e\n\u003cp data-start=\"1237\" data-end=\"1271\"\u003eSelf-levelling and easy to apply\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1272\" data-end=\"1351\"\u003e\n\u003cp data-start=\"1274\" data-end=\"1351\"\u003eIdeal for natural nail strengthening or as a base for builders and overlays\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1353\" data-end=\"1402\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e \u003cem data-start=\"1355\" data-end=\"1400\"\u003eCreate the perfect foundation - every time.\u003c\/em\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":53110933520713,"sku":null,"price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/FullSizeRender_ab425377-95d2-4f52-aa45-34d0e12e1a36.jpg?v=1778665308"},{"product_id":"extreme-bond-primer","title":"Extreme Bond Primer","description":"\u003cp data-start=\"0\" data-end=\"63\"\u003e\u003cem data-start=\"28\" data-end=\"61\"\u003eThe potion for problem lifters.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"65\" data-end=\"392\"\u003eElevate every set with \u003cstrong data-start=\"88\" data-end=\"111\"\u003eExtreme Bond Primer\u003c\/strong\u003e, NAILCRAFT’s premium-quality adhesion booster formulated to create the perfect bond between the natural nail and your gel products. Designed to dramatically reduce lifting and improve retention, this primer ensures every application wears beautifully and lasts longer than ever.\u003c\/p\u003e\n\u003cp data-start=\"394\" data-end=\"734\"\u003eIdeal for clients who struggle with lifting, oily nail plates, or tricky retention, Extreme Bond is your secret weapon for consistent, reliable results. Its professional-grade formula works seamlessly under both \u003cstrong data-start=\"606\" data-end=\"624\"\u003ePro Gel Colour\u003c\/strong\u003e and \u003cstrong data-start=\"629\" data-end=\"642\"\u003eNovabuild\u003c\/strong\u003e, giving you the confidence that your work will stay flawless from application to removal.\u003c\/p\u003e\n\u003cp data-start=\"736\" data-end=\"928\"\u003eThis primer is quick and easy to apply - curing in just 30 seconds to create a superior surface for adhesion without damaging or dehydrating the natural nail.\u003c\/p\u003e\n\u003cp data-start=\"930\" data-end=\"952\"\u003e \u003cstrong data-start=\"933\" data-end=\"950\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"953\" data-end=\"1174\"\u003e\n\u003cli data-start=\"953\" data-end=\"993\"\u003e\n\u003cp data-start=\"955\" data-end=\"993\"\u003eMaximises adhesion to reduce lifting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"994\" data-end=\"1025\"\u003e\n\u003cp data-start=\"996\" data-end=\"1025\"\u003eQuick 30-second LED\/UV cure\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1026\" data-end=\"1061\"\u003e\n\u003cp data-start=\"1028\" data-end=\"1061\"\u003eCruelty-free and made in Europe\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1062\" data-end=\"1114\"\u003e\n\u003cp data-start=\"1064\" data-end=\"1114\"\u003ePerfect for use under gel polish and builder gel\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1115\" data-end=\"1174\"\u003e\n\u003cp data-start=\"1117\" data-end=\"1174\"\u003eEssential for clients with adhesion or retention issues\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1176\" data-end=\"1216\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e \u003cstrong data-start=\"1178\" data-end=\"1214\"\u003eStrength conjured, bond secured.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1176\" data-end=\"1216\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1178\" data-end=\"1214\"\u003e\u003cem data-end=\"61\" data-start=\"28\"\u003eThis product contains \u003cstrong\u003eTPO\u003c\/strong\u003e and is being reformulated. We will continue to stock this version currently. The reformulated version will replace this either when the ban comes into play in the UK or we run through our stock of this version.\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":53110970417481,"sku":null,"price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Extreme-bond-primer-bg.jpg?v=1760310933"},{"product_id":"novabuild-apollo","title":"Apollo - Novabuild Bottle","description":"\u003cp data-start=\"82\" data-end=\"367\"\u003e\u003cstrong data-start=\"82\" data-end=\"125\"\u003e✨ APOLLO  ✨\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"82\" data-end=\"367\"\u003eApollo is a soft, ethereal pastel pink infused with the subtlest cosmic shimmer, like moon-dust caught in first light. Delicate, creamy and luminous, this shade gives nails a radiant, goddess-tier glow without ever feeling overpowering.\u003c\/p\u003e\n\u003cp data-start=\"369\" data-end=\"551\"\u003ePerfect for those who love a clean, angelic base with just a whisper of magic. Apollo builds beautifully for flawless structure while wrapping the nail in a gentle, celestial aura.\u003c\/p\u003e\n\u003cp data-start=\"553\" data-end=\"633\"\u003e\u003cstrong data-start=\"553\" data-end=\"625\"\u003eThink: dawn light, divine softness, and stardust on your fingertips.\u003c\/strong\u003e 🌌🕊️\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"553\" data-end=\"633\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":53382580633929,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Appolo-bottle-bg.jpg?v=1775203212"},{"product_id":"ecco-novabuild","title":"Mist - Novabuild Bottle","description":"\u003cp\u003eMist (imposter Ecco)\u003c\/p\u003e\n\u003cp\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp data-start=\"782\" data-end=\"894\"\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":53382748012873,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Ecco-bg.jpg?v=1763942904"},{"product_id":"arctic-novabuild","title":"Arctic - Novabuild Bottle","description":"\u003cp data-start=\"100\" data-end=\"373\"\u003eA milky veil spun from moonlight itself. \u003cstrong\u003eArctic\u003c\/strong\u003e is a true, pure white, semi-sheer, soft, and ethereal ... perfect for conjuring that \u003cstrong data-start=\"261\" data-end=\"291\"\u003emilk bath, clean-girl aura\u003c\/strong\u003e. No yellowing, no dulling, just crystal clarity as if kissed by the North Star.\u003c\/p\u003e\n\u003cp data-start=\"375\" data-end=\"573\"\u003eShe glows like fresh snow under a full moon, giving every nail a cool, celestial radiance.\u003c\/p\u003e\n\u003cp data-start=\"575\" data-end=\"660\"\u003e✨ \u003cem data-start=\"577\" data-end=\"611\"\u003eFrosted. Feminine. Moon-blessed.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp data-start=\"782\" data-end=\"894\"\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":53402232717641,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Artic-bg.jpg?v=1764111296"},{"product_id":"juno-novabuild","title":"Juno - Novabuild Bottle","description":"\u003cp data-start=\"87\" data-end=\"412\"\u003eA warm peach glow blessed by the cosmos. \u003cstrong\u003eJuno\u003c\/strong\u003e is a soft, sun-kissed base laced with multicoloured celestial sparkles, like stardust caught in the dawn. Semi-sheer, radiant, and effortlessly flattering, she wraps the nails in a warm, enchanted haze that feels both goddess-soft and clean-girl dreamy.\u003c\/p\u003e\n\u003cp data-start=\"414\" data-end=\"629\"\u003eHer shimmer shifts like tiny constellations, lifting every set with a touch of quiet magic. \u003c\/p\u003e\n\u003cp data-start=\"631\" data-end=\"727\"\u003e✨ \u003cem data-start=\"633\" data-end=\"669\"\u003ePeachy. Radiant. Divinely blessed.\u003c\/em\u003e\u003cbr data-start=\"669\" data-end=\"672\"\u003e✨ \u003cem data-start=\"674\" data-end=\"725\"\u003eFor nails that glow like sunrise on sacred stone.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"747\" data-start=\"513\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":53402375717193,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Juno-bottle-bg.jpg?v=1775203304"},{"product_id":"orion-novabuild-pot","title":"Orion - Novabuild Pot","description":"\u003cp data-start=\"159\" data-end=\"511\"\u003eA nude touched by starlight.\u003cstrong\u003e Orion\u003c\/strong\u003e is a universally flattering, super-sparkly nude base infused with the softest lavender undertone. like twilight dust settling over bare skin. \u003c\/p\u003e\n\u003cp data-start=\"513\" data-end=\"747\"\u003eHer shimmer glows like distant constellations, giving nails that clean-girl softness with a cosmic twist. \u003c\/p\u003e\n\u003cp data-start=\"513\" data-end=\"747\"\u003e\u003cstrong\u003eOrion\u003c\/strong\u003e is our most sparkly Novabuild with a high concentration of sparkles! Making this the perfect super shimmery builder base for those times when you want a base that just looks perfect as it is!\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e15ml\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54131217531209,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Orion-colorbg.jpg?v=1775327117"},{"product_id":"juno-novabuild-copy","title":"Juno - Novabuild Pot","description":"\u003cp data-start=\"87\" data-end=\"412\"\u003eA warm peach glow blessed by the cosmos. \u003cstrong\u003eJuno\u003c\/strong\u003e is a soft, sun-kissed base laced with multicoloured celestial sparkles, like stardust caught in the dawn. Semi-sheer, radiant, and effortlessly flattering, she wraps the nails in a warm, enchanted haze that feels both goddess-soft and clean-girl dreamy.\u003c\/p\u003e\n\u003cp data-start=\"414\" data-end=\"629\"\u003eHer shimmer shifts like tiny constellations, lifting every set with a touch of quiet magic. \u003c\/p\u003e\n\u003cp data-start=\"631\" data-end=\"727\"\u003e✨ \u003cem data-start=\"633\" data-end=\"669\"\u003ePeachy. Radiant. Divinely blessed.\u003c\/em\u003e\u003cbr data-start=\"669\" data-end=\"672\"\u003e✨ \u003cem data-start=\"674\" data-end=\"725\"\u003eFor nails that glow like sunrise on sacred stone.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"747\" data-start=\"513\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e15ml\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54131226181961,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Juno-colorbg.jpg?v=1775326957"},{"product_id":"arctic-novabuild-pot","title":"Arctic - Novabuild Pot","description":"\u003cp data-start=\"100\" data-end=\"373\"\u003eA milky veil spun from moonlight itself. \u003cstrong\u003eArctic\u003c\/strong\u003e is a true, pure white, semi-sheer, soft, and ethereal ... perfect for conjuring that \u003cstrong data-start=\"261\" data-end=\"291\"\u003emilk bath, clean-girl aura\u003c\/strong\u003e. No yellowing, no dulling, just crystal clarity as if kissed by the North Star.\u003c\/p\u003e\n\u003cp data-start=\"375\" data-end=\"573\"\u003eShe glows like fresh snow under a full moon, giving every nail a cool, celestial radiance.\u003c\/p\u003e\n\u003cp data-start=\"575\" data-end=\"660\"\u003e✨ \u003cem data-start=\"577\" data-end=\"611\"\u003eFrosted. Feminine. Moon-blessed.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp data-start=\"782\" data-end=\"894\"\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54136889868617,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Arctic-colorbg.jpg?v=1775294400"},{"product_id":"ecco-novabuild-pot","title":"Mist - Novabuild Pot","description":"\u003cp data-start=\"782\" data-end=\"894\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp data-start=\"782\" data-end=\"894\"\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54136892522825,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Ecco-Mist-colorbg.jpg?v=1778487835"},{"product_id":"wisp-novabuild-pot","title":"Exile - Novabuild Pot","description":"\u003cp\u003e\u003cb\u003eExile (imposter wisp)\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54138446217545,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Wips-Exilebg.jpg?v=1778487835"},{"product_id":"origin-novabuild-pot","title":"Pact - Novabuild Pot","description":"\u003cp\u003e\u003cb\u003ePact (imposter origin)\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54138460569929,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Origin-Pact-colorbg.jpg?v=1778487834"},{"product_id":"myth-novabuild-pot","title":"Myth - Novabuild Pot","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003cstrong data-start=\"177\" data-end=\"185\"\u003eMyth \u003c\/strong\u003e\u003cspan\u003e – A soft pink with a gentle warmth, like dawn light filtered through silk. This dreamy shade drapes the nails in a delicate blush veil-fresh, luminous, and endlessly romantic. Build it sheer for a whisper of colour, or layer for a glowing, spellbound finish.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54138476626249,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Myth-colorbg.jpg?v=1775327871"},{"product_id":"ariel-novabuild-pot","title":"Odin - Novabuild Pot","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eOdin (imposter Ariel)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54138698498377,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Ariel-Odin-color-bg.jpg?v=1778487835"},{"product_id":"apollo-novabuild-copy","title":"Apollo - Novabuild Pot","description":"\u003cp data-start=\"82\" data-end=\"367\"\u003e\u003cstrong data-start=\"82\" data-end=\"125\"\u003e✨ APOLLO  ✨\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"82\" data-end=\"367\"\u003eApollo is a soft, ethereal pastel pink infused with the subtlest cosmic shimmer, like moon-dust caught in first light. Delicate, creamy and luminous, this shade gives nails a radiant, goddess-tier glow without ever feeling overpowering.\u003c\/p\u003e\n\u003cp data-start=\"369\" data-end=\"551\"\u003ePerfect for those who love a clean, angelic base with just a whisper of magic. Apollo builds beautifully for flawless structure while wrapping the nail in a gentle, celestial aura.\u003c\/p\u003e\n\u003cp data-start=\"553\" data-end=\"633\"\u003e\u003cstrong data-start=\"553\" data-end=\"625\"\u003eThink: dawn light, divine softness, and stardust on your fingertips.\u003c\/strong\u003e 🌌🕊️\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"553\" data-end=\"633\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-start=\"769\" data-end=\"796\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"1207\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-start=\"2139\" data-end=\"2360\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-start=\"2362\" data-end=\"2382\"\u003e\u003cstrong data-start=\"2362\" data-end=\"2380\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2383\" data-end=\"2683\"\u003e\n\u003cli data-start=\"2383\" data-end=\"2424\"\u003e\n\u003cp data-start=\"2385\" data-end=\"2424\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2465\"\u003e\n\u003cp data-start=\"2427\" data-end=\"2465\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2466\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2468\" data-end=\"2512\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2513\" data-end=\"2551\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2551\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2629\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2629\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2630\" data-end=\"2683\"\u003e\n\u003cp data-start=\"2632\" data-end=\"2683\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2685\" data-end=\"2836\"\u003e✨ \u003cstrong data-start=\"2687\" data-end=\"2726\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54138724942153,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-apollo-colorbg.jpg?v=1775329852"},{"product_id":"apollo-novabuild-pot-copy","title":"Clarity - Novabuild Pot","description":"\u003cp data-end=\"633\" data-start=\"553\"\u003e\u003cmeta charset=\"UTF-8\"\u003eClarity is our crystal clear Novabuild, designed to let your work speak for itself. With a glass like finish and flawless transparency, it’s the perfect base for encapsulations, layered art, or simply elevating the natural nail with a clean, polished glow.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54138751942985,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Clarity-colorbg_1bcedc22-dd08-4424-ae17-0d474212a37d.jpg?v=1775405383"},{"product_id":"clarity-novabuild-pot-copy","title":"Clarity - Novabuild","description":"\u003cp data-end=\"633\" data-start=\"553\"\u003e\u003cmeta charset=\"UTF-8\"\u003eClarity is our crystal clear Novabuild, designed to let your work speak for itself. With a glass like finish and flawless transparency, it’s the perfect base for encapsulations, layered art, or simply elevating the natural nail with a clean, polished glow.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54144091423049,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Clarity-bottle-colorbg.jpg?v=1775405459"},{"product_id":"iris-novabuild-pot","title":"Iris - Novabuild Pot","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54237817536841,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Cleo-Iris-Colorgb.jpg?v=1778487835"},{"product_id":"iris-novabuild-bottle","title":"Iris - Novabuild Bottle","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong data-end=\"308\" data-start=\"299\"\u003eimposter cleo\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54237817798985,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-cleo-bg_2a72abea-2743-418c-a2eb-93d078ffe048.jpg?v=1778507292"},{"product_id":"pact-novabuild-bottle","title":"Pact - Novabuild Bottle","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong data-end=\"308\" data-start=\"299\"\u003eAeris (semi-sheer)\u003c\/strong\u003e – A pastel pink veil with hints of petal, quartz and a lavender undertone , conjuring the softness of dawn and the allure of a love spell. Subtle, silky, and brimming with witchy charm.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54237821043017,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-origin-bg_c652b478-afde-47c4-826e-000099009768.jpg?v=1778508534"},{"product_id":"skye-novabuild-pot","title":"Skye - Novabuild Pot","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54237823107401,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Aeris-Skye-colorbg.jpg?v=1778487834"},{"product_id":"tarot-novabuild-pot","title":"Tarot - Novabuild Pot","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003cb\u003eTarot (imposter fae)\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54237831102793,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Fae-Tarot-Colorbg.jpg?v=1778487834"},{"product_id":"reign-novabuild-pot","title":"Reign - Novabuild Pot","description":"\u003cp\u003e\u003cspan mce-data-marked=\"1\"\u003e\u003cstrong data-end=\"308\" data-start=\"299\"\u003eReign (Imposter Ether)\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54237831954761,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Ether-Reign-colorbg.jpg?v=1778487835"},{"product_id":"reign-novabuild-bottle","title":"Reign - Novabuild Bottle","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54237832773961,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-ether-bg.jpg?v=1778503998"},{"product_id":"sin-novabuild-pot","title":"Sin - Novabuild Bottle","description":"\u003cp\u003e\u003cb\u003eSin (imposter Dawn)\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54237839262025,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Wisp-bg.jpg?v=1758404195"},{"product_id":"sin-novabuild-bottle","title":"Sin - Novabuild Pot","description":"\u003cp\u003e\u003cspan mce-data-marked=\"1\"\u003e\u003cstrong data-end=\"308\" data-start=\"299\"\u003eSin (imposter dawn) \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e✨ Novabuild by NAILCRAFT is a revolutionary soft builder gel created for professional nail technicians who demand nothing less than perfection. Designed to balance strength and flexibility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eThe texture of Novabuild has been finely tuned to a \u003cstrong data-end=\"796\" data-start=\"769\"\u003elow-to-medium viscosity\u003c\/strong\u003e, allowing it to self-level while still giving you control during application. It glides effortlessly across the nail and its lower viscosity helps you to not over apply product, keeping application nice and thin. \u003c\/p\u003e\n\u003cp data-end=\"1207\" data-start=\"717\"\u003eNovabuild itself is a 22 Free product, however we wanted to give the tech the choice. So we have created this product to be compatible with our Ultra Stick Base system (both regular and HEMA-free options) which gives the user the control to choose if they want to use this as a HEMA-free system or not. \u003c\/p\u003e\n\u003cp data-end=\"2360\" data-start=\"2139\"\u003eEvery detail of this gel has been created with nail artists in mind. From the carefully considered formula to the professional-grade durability, Novabuild empowers you to work with precision, creativity, and confidence.\u003c\/p\u003e\n\u003cp data-end=\"2382\" data-start=\"2362\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2362\"\u003eWhy Novabuild?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"2683\" data-start=\"2383\"\u003e\n\u003cli data-end=\"2424\" data-start=\"2383\"\u003e\n\u003cp data-end=\"2424\" data-start=\"2385\"\u003e22-Free \u0026amp; safer for sensitive clients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2465\" data-start=\"2425\"\u003e\n\u003cp data-end=\"2465\" data-start=\"2427\"\u003eHEMA, TPO, Di-HEMA, HPMA \u0026amp; IBOA free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2512\" data-start=\"2466\"\u003e\n\u003cp data-end=\"2512\" data-start=\"2468\"\u003eSelf-leveling with low-to-medium viscosity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2551\" data-start=\"2513\"\u003e\n\u003cp data-end=\"2551\" data-start=\"2515\"\u003eStrong, flexible, and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2629\" data-start=\"2552\"\u003e\n\u003cp data-end=\"2629\" data-start=\"2554\"\u003eTested and refined by an active nail artist \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2683\" data-start=\"2630\"\u003e\n\u003cp data-end=\"2683\" data-start=\"2632\"\u003eSoak off formula \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2836\" data-start=\"2685\"\u003e✨ \u003cstrong data-end=\"2726\" data-start=\"2687\"\u003eStrength conjured, beauty revealed.\u003c\/strong\u003e ✨\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NAILCRAFT","offers":[{"title":"Default Title","offer_id":54350116815177,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/7217\/1337\/files\/Novabuild-Sin-colorbg.jpg?v=1778487466"}],"url":"https:\/\/nailcraft.org\/collections\/novabuild.oembed?page=2","provider":"NAILCRAFT","version":"1.0","type":"link"}